The luxury fashion label WORTH takes its name from the company founder, Englishman Charles Frederick Worth (1825-1895), who established his Parisian haute couture house in 1857. Worth, perhaps more than any other designer, was instrumental in establishing the foundations of today’s global fashion industries. Worth’s influence was so seminal that he has been described as the ‘Father of Haute Couture’ and the period of France’s Second Empire (1808-73) as ‘The Age of Worth’. Worth believed that fashion design was art and did his best to distance himself from the trades industry. He donned a velvet beret, fur trimmed coat and floppy necktie, so that his style called to mind Rembrandt. Worth was a creator and arbiter of taste. In a move unheard of at the time and was completely unprecedented, the designer dictated the styles that his clients wore.
Translated literally “haute couture” means “fine sewing.” Implicit in the term is a supreme quality of innovative design and top-level craftsmanship. It is widely accepted that Worth was the first haute couturier. Before Worth, it was highly unusual for a man to design dresses for women. Traditionally, women had purchased fabrics and trimmings and then discussed the
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It was not long before Worth set his sights further afield, this time to Paris, the international capital of luxury goods. In 1845, with only minimal savings, he set sail for the city of light where he was to become the most famous fashion designer in the world.
Worth gained a position as a selling clerk at Maison Gagelin-Opigez et Cie, purveyor of luxury silks, shawls and mantles (capes). The young man demonstrated a flair for designing. In 1855 Gagelin-Opigez were awarded the prestigious first prize at the Exposition Universelle for a lavish court train that Worth had designed.
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By 1857 Worth had acquired the knowledge and possessed the creative talent to start his own business. He entered into a partnership with Otto Gustaf Bobergh (1821-81), a colleague from another company, who provided the financial capital required. They rented first floor premises at 7 rue de la Paix, a quiet residential street in central Paris, with an initial staff of 20 workers. It was not long before this street was to become the most famous fashion address in the world. Worth furnished the premises along the lines of a private residence to ensure maximum comfort for his clients. And, it is for this reason that elite fashion firms became known as ‘houses’.
Worth had forged good working relationships with textiles manufacturers whilst at Maison Gagelin-Opigez et Cie and invited them to make special production runs of unique fabrics for his collections. He worked especially closely with the silk weavers in Lyon and collaborated with them on the designs, including reviving historical patterns. Worth was also responsible for ordering the production of fine, lustrous silk satin which has, ever since, became a mainstay fabric for luxurious evening gowns.
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Wonderful info, very useful when describing gowns of the period in fiction. Thanks for sharing your research.
ReplyDeleteHard to imagine many Worth gowns making it to the Old West in the early days. Lovely article even so. I found clothing, including party gowns, in local museums provided my characters well.
ReplyDeleteEven though Worth gowns might not make it to the West, his designs were copied everywhere. Nice article.
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